All Natural Meat Co is run by the Smith family, comprising of Peter, Lee, Hayden, and Jorja. The farm is situated in the foothills of Mt Warning where the family produce quality beef and pork products using ethical and sustainable practices.
Not only are Peter and Lee the farmers, they are also the butchers, marketing managers, farming innovators and advocates for sustainable farming. The family is focused on educating consumers on how they look at and think about food and educate farmers to care about the environment for future generations of farmers.
The entire business philosophy of All Natural Meat Co is built around the farm-to-table ethos. Our ability to bring our produce from our farm to your table means we can get a fair price for our meats. That allows us to continue the work we do, both on improving and protecting the land and animals, but also our business and our family. For us, the whole is connected to the individual components. Each element of production and selling of our products is value to our land, our business and our family.
All members of our family work with the business. Our youngest farmer, Jorja Fay Smith, is seen at the markets regularly. We hope one day that the farm will pass down to this next generation.